How often do casinos give bonuses?

How often casinos give bonuses: the honest answer

There is no standard schedule. The one fixed point is the welcome bonus, which each casino gives to a new customer once. After that, frequency is a business decision: some brands run something every day, others offer little beyond a loyalty feature, and many target offers to particular accounts rather than everyone. Two customers at the same casino can see quite different promotions.

UK rules don’t set a minimum or maximum number of bonuses. They control how offers are made and to whom: who can be marketed to, what an offer can be tied to, and when a casino must stop offering bonuses to someone altogether. So the practical answer to ‘how often?’ is ‘as often as the casino chooses, within those limits, and only if you’ve agreed to hear about them’.

How often each type of casino bonus usually appears

Each format has its own page: daily bonus, weekly bonus, reload bonus, Christmas casino bonus and cashback bonus. The bonus calendar guide shows how seasonal offers tend to cluster across the year.

How often our partner casinos give bonuses

Here is what the published offers and app listings show. Beyond the welcome offers, we don’t list schedules because partners don’t publish them, and offers change. Check each brand’s promotions page.

• Ladbrokes: the welcome offer itself is spread out, with 50 free spins a day for the first 10 days (up to 500 at 10p) after a £10 slots spend, claimed before 23:59 each day. The app listing also mentions free-to-play features such as a daily prize wheel and a LadBucks reward currency.
• Coral: a one-batch welcome offer of 100 free spins at 10p after a £10 slots bet. Its app listing mentions Smart Rewards, Rewards Grabber and Coral Coins promotions.
• PlayOJO: 80 welcome spins at 10p for a first deposit of £10+. Its OJOplus feature pays money back on every game played, with no wagering, so it applies continuously rather than as separate offers.
• Casumo: a one-off 50% match up to £100 for new customers; the app listing mentions Reel Races and a rewards ‘Adventure’.
• 10bet: a one-off 100% match up to £25 for new customers who choose the casino welcome bonus.

All are 18+ and terms apply. For guides to the ongoing features, see how OJOplus works and how Casumo rewards work.

Why some players get bonuses more often than others

Casinos target offers using account data, and several rules affect who is eligible:

• Marketing consent: since 1 May 2025, the Commission’s direct marketing preferences rule (LCCP 5.1.12) (opens in a new tab) has required casinos to let you opt in separately for casino, betting and bingo, and separately for email, SMS and phone. Opt out and you won’t be sent offers, though you may still see them on the site.
• Signs of harm: under the customer interaction code (LCCP 3.4.3) (opens in a new tab), casinos must stop marketing and new bonus take-up for customers with strong indicators of harm. Fewer offers can therefore be a protective step, not a punishment.
• Self-exclusion: anyone registered with GAMSTOP is refused service and removed from marketing.
• Account restrictions: casinos may remove bonus eligibility from accounts that broke promotion terms; see why is my account restricted.
• High-value customer rules: VIP schemes now need checks that spending is affordable before rewards are offered. Read are VIP schemes safe.

UK rules that changed how often bonuses are offered

On frequency specifically, the 2026 rewrite deleted an older clause saying a reward’s value must not depend on gambling with a pre-determined frequency, and added no new time-based ban. What remains is the rule that a casino can’t alter or increase an offer because you hit the qualifying spend sooner than the full period. Our page on time-based incentive rules explains where the line sits, and bonuses and harm indicators covers the stop rule.

How to control how often you get bonus offers

1. Open your account settings and find the marketing or communication preferences.
2. Choose separately for casino, betting and bingo, and for email, SMS and phone. Untick anything you don’t want.
3. Turn off app notifications in your phone settings if the app sends promotional alerts.
4. Use the unsubscribe link in any marketing email; casinos must act on it.
5. If you want no gambling contact at all, consider a time-out or self-exclusion, which removes you from marketing.

The Commission’s guide on stopping gambling marketing texts and emails (opens in a new tab) explains your options, and our guides to how marketing consent works and how to stop bonus emails go step by step.

Does getting bonuses more often mean better value?

Not in a way that changes the outcome. Every bonus is built so that the house edge still applies while you use it. Frequent offers mainly create more reasons to log in and play, and the cost of play adds up over time. A useful test for any recurring offer: would you have played that day anyway, with that amount? If not, the offer is costing you more than it gives.

Ongoing offers also tend to carry tighter terms than welcome offers, with smaller amounts, short expiry or opt-in requirements. Our guide on when to say no to a bonus is worth reading before taking regular promotions.

Myths about how often casinos give bonuses

• ‘Loyal players are owed bonuses.’ No rule requires a casino to give existing customers offers.
• ‘Getting fewer offers means I did something wrong.’ It may reflect your marketing choices, targeting or a safer-gambling decision.
• ‘More offers mean the casino is more generous.’ Frequency says nothing about value; terms do.
• ‘I can get the welcome bonus again after a while.’ Welcome offers are for new customers only.

Bonuses at our partner casinos: what to expect

For new customers, the three closest offers are one-off welcome promotions, all 18+ with terms applying. Ladbrokes spreads its offer over 10 days: deposit and spend £10 on slots for 50 free spins a day, up to 500 at 10p (up to £50 of spins), claimed before 23:59 daily and valid 7 days, no wagering. Coral gives 100 free spins at 10p (£10 of spins) after a £10 slots bet, accepted within 48 hours and valid 7 days, no wagering; e-wallets, prepaid cards and certain debit cards don’t qualify. PlayOJO gives 80 free spins on Big Bass Bonanza at 10p (£8 of spins) for a first deposit of £10+, winnings in cash, excluding Northern Ireland, with OJOplus applying to later play. More on the questions hub.

18+. Gambling should be entertainment that costs money, not a way to make it. Decide a budget before you play: set a budget. Free, confidential help: National Gambling Helpline 0808 8020 133.